Perceptive Information Strategies

Perceptive Information Strategies focuses on enabling professionals to realize the power of information in defining and attaining objectives. Today, information in all its forms plays a critical role in how business professionals, policymakers, customers and more plan and model strategies, take decisive action and respond to continuous change. Information management technology, methods and practices have tremendous potential for organizations of all sizes: But they must be applied wisely to achieve return on investment. By researching topics and producing content that delivers analysis and insight, we can help.

Perceptive Information Strategies provides services to help user and vendor professionals understand important developments in the world of information and articulate the “who, what, when, where, why and how” considerations that are critical to successfully applying information technologies, methods and practices. These services include:

• Writing, Reporting and Content Development. We cover key developments in the use of information and implementation of technology, management practices and methods in an objective fashion to offer thought leadership and complete and accurate understanding. These efforts include development of feature articles, interviews, blogs and other media such as Webinars and podcasts. This content appears on the Internet through media publishers, at this Web site and in print distribution.
• Content Packaging and Micro-Site Development. Building on two decades of editorial management experience in putting together content packages on deadline, we can develop a range of coverage, for print or online, around specific topics, industries, information objectives or different kinds of audiences, such as users with a particular role or title. This can includes internal sites for users or employees in your organization or network only.
• Editorial and Writing Services. Using skills honed through years of experience in writing white papers and editing technical or otherwise challenging manuscripts into clear and entertaining writing, we write and edit white papers, case studies, testimonials, byline articles, speeches, presentations and other forms of content.
• Analysis and Consulting. We evaluate important developments in information technology products and services, vendor strategies and user strategies from business and IT perspectives. We then distill our research and deliver strategic insights (including under nondisclosure) to help vendors sharpen marketing, communications and product development; user organizations determine where to invest in order to realize information value; venture capitalists and investors to assess where to put resources; and policymakers to understand key issues in enabling effective governance and information policies for transparency, customer information management, process excellence, IT performance management and more.
• Research. We develop research surveys, studies and reports for sharpening insight into trends in markets, business/IT user communities, policy effectiveness and the implementation of specific technologies.

Perceptive Information Strategies covers a range of topics: business, IT and policy perspectives on information management; business intelligence; predictive analytics; information visualization; information integration; data governance; business modeling; master data management; operational intelligence; databases; data warehousing; service-oriented architecture; cloud computing; business process management; and data services….all with a focus on what it takes to raise the value of information and improve insight and action through its use.